TRAMA and The Root Collective

TRAMA has been very fortunate to work with so many wonderful people. One of these clients is a woman named Bethany. Bethany is behind The Root Collective, where she partners with non-profits in different countries, Guatemala being one of them. Products being sold via Bethany’s store profit the people of La Limonada, the largest urban slum in Guatemala. She also works with a non-profit in Kenya to help provide clean water wells and education, among many other things.

Showing the women of Solola the products their fabric makes was an amazing opportunity. The women typically don’t get to see their finished products, and all of them just loved seeing the shoes their fabric helps make. There were smiles all around

Bethany’s online store launched recently, and luckily for all of us, she is offering 10% off this Friday through Tuesday for Black Friday! Check out the store here:  and be sure to click on “Shoes” and “Accessories” to see TRAMA fabric in a fun and new way!

The Root Collective was also recently mentioned on a blog called, “The Art of Simple” ( The blogger put together an ethical shopping guide : in anticipation of all the holiday shopping soon to happen!

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